Services
Branding
Brand Identity
Visual Language
Guidelines
Naming & Positioning
Design
Print & Packaging
Editorial & Publication
Web Design
App Design
Creative
Art Direction
Illustration
Photography
Typography
Environment
Environmental Design
Signages
Wayfinding
Hello!
I'm Saum
I’m a Brand Designer, passionate illustrator, storyteller, and problem-solver dedicated to enhancing everyday visuals in innovative ways. With over seven years of experience working with design agencies, tech startups, government agencies and large-scale corporations, I’ve had the privilege of collaborating with businesses worldwide. My love for design has enabled me to create some of the most memorable and visually impactful brands.
I bring a blend of modernity and timelessness to my work, grounded in a belief in simplicity and elegance. My focus is on helping businesses make smart decisions through value-driven design solutions that result in engaging and meaningful visuals.
When I’m not designing, you’ll mostly find me hiking in nature with my camera and sketchbook, or at home perfecting the art of authentic Neapolitan pizza—so much so that I’ve even applied for a certification from Naples!
My design philosophy is simple: Good design is good business. I believe that authentic personal connections are key to understanding your unique needs and crafting creative solutions that truly resonate. When we allow design to flow naturally, it has the power to enrich our lives in ways we can’t even imagine.
Raised in a creative family, art is in my DNA. Through my work, I strive to build lasting connections that go beyond the project—creating meaningful experiences that stand the test of time.
